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Keynotes: Defining Changing Organizations for Good

Many people initially imagine that “changing for good” must involve the delivery of some form of societal benefit that is greater than might normally be expected, especially given the intensely challenging conditions many organizations now cope with.

In fact, this type of social impact is not essential to Changing Organizations for Good. This is not to imply that we don’t encourage our partners to explore ways of contributing to the benefit of all its stakeholders – connecting an organization to some higher goal helps create a compelling purpose, and research shows that this can significantly increase people’s motivation and engagement, which in turn helps improve financial performance.

Our focus is on what is essential. For us, to change for good means being change ready; and if an organization is to sustain this state then it must be people centered. What’s more, any organization that is people centered will deliver the first level of social impact, by helping staff find greater fulfilment at work. With a motivated and inspired workforce, an organization will be truly placed to make a difference to the world.

Changing Organizations for Good offers the best response to the Change Imperative and coping with a world that is Volatile, Uncertain, Complex and Ambiguous (VUCA).